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Texas Home Energy Specialists

By Published On: March 2nd, 2011

Project Overview:  The goal was to create a new site based upon content from a previous, hand-coded site.  An emphasis was placed on customer conversion and on-page search engine optimization.

Platform: WordPress

Features:

  • Extensive content authoring focused on “packaging” the services in order to improve customer conversion
  • Integrated search engine friendly blog
  • RSS syndication

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Written by : Paul J. Dumas

Paul Dumas is the founder, owner and head geek @ The Optimized Marketing Group. The Internet marketing company specializes in website design, local search optimization, reputation management and social media consulting for small businesses, non-profits and municipalities throughout North Texas.

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