Throughout these last few years, there has been a shift of focus from large corporations to small businesses. People want to shop local. The issue is most small businesses have a difficult time marketing themselves in a way that can attract more customers. This can be resolved by understanding your local market.Try New ThingsIf what [...]
We are proud to announce the Gavin A. Fleten Memorial Servant's Heart Award to honor our co-founder, friend and THE model of what it means to have a servant's heart. From his years of delivering Meals on Wheels to serving as the de facto hunter/gatherer for anyone in need of his unique ability to bring [...]
For our website designs, we strive to include either actual client images or high quality, professional stock photos (usually from Shutterstock). But sometimes, the need for photos does not warrant actually paying for them. Whether you're blogging or posting to social media, one of the most common little annoyances our clients deal with is [...]
SSL, or Secure Socket Layer, is a protocol for securing data transmitted via the Internet. SSL can protect both you and your users when sensitive information is entered via a browser ( including your login info!). Over the years, we have worked with literally 100s of businesses and in 2016 we have seen a huge [...]
As a website designer for small businesses, part of our sales pitch is that we use Wordpress. And Wordpress, with a bit of basic training, is conducive to DIY website updates. With one exception - those danged Widgets. No part of Wordpress REQUIRES so much as a basic knowledge of HTML - except those danged [...]
Client: We're based in Lewisville and our site ranks great for our Lewisville keywords. Flower Mound is only two miles away. Why don't we rank there as well? Over simplified answer: Because despite the sophistication of Google, the search engine is, at its fundamental level, a literal machine. In fact, we'd argue that Google is [...]
For small business clients trying to expand beyond the city limits for their business, we'll often implement a landing page strategy whereby we create essentially city-specific "home" pages designed to target a specific keyword-city combo. This video explains the process in detail. [youtube]http://www.youtube.com/watch?v=kqijw3YlEaI
The #1 Question we're asked... [youtube]http://www.youtube.com/watch?v=95NbsTZ3OE4
This training video is a basic overview of how most business websites that use Wordpress are put together. The video includes explanations of the various elements of a Wordpress site including headers, menus, widgets, sidebars, blog posts and pages. [youtube]http://www.youtube.com/watch?v=6DtkaqO5QW4
The All-in-One Event Calendar Plugin for WordPress from TheSeedNetwork.com is a beautiful calendar plugin for Wordpress that is incredibly easy to use. This video walks you through the basics of how to manage the events for your Wordpress site. [youtube]http://www.youtube.com/watch?v=uyVaDklYl0s
Latest News
SERVICES
COMPANY
INDUSTRIES SERVED
LET'S CONNECT
© All rights reserved. Optimized Marketing Group LLC.
